Pinterest: Pinners Start Searching for Holiday Shopping Ideas Before Thanksgiving

Clicks to retail sites from shoppable product Pins are up 3 times year-over-year in 2019

61 million Pinners in the U.S. engaged with holiday content in 2018 Kerkez/iStock

The holiday season is in full swing on Pinterest, as the company said searches for Christmas inspiration begin on its site as early as June and are up 220% thus far in 2019 compared with last year. David Cohen is editor of Adweek's Social Pro Daily.