Pinterest Just Introduced Its Take on QR Codes

Pincodes bring users directly to products, boards or profiles on Pinterest

Pinterest Tuesday announced the debut of Pincodes, which are basically QR codes, Pinterest-style.

Creative program lead Nancy Jeng said in a blog post that Pincodes bring mobile device users directly to products, boards or profiles on Pinterest, adding, “When someone comes across your Pincode, all they have to do is open their Pinterest camera and hold it up to scan. You can take them to any of your boards on Pinterest, or even send them right to your profile to see everything you’ve got to offer.”

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