PGA Tour Marks Its Return to Play With Live Content Execution Twitter Multicast

Nine videostreams will feature athletes, celebrities, other personalities

The Charles Schwab Challenge will be played at Colonial Country Club in Fort Worth, Texas Ben Jared/PGA Tour

The PGA Tour will resume play with the Charles Schwab Challenge from Colonial Country Club in Fort Worth, Texas, June 11 through 14, and the organization teamed up with Twitter on a global live content execution. David Cohen is editor of Adweek's Social Pro Daily.