Don’t Be Surprised to See Your Grandparents on Social Media

Pew Research Center found that 34 percent of Americans 65 and older use social networking sites, up from 27 percent in 2013

A new study by Pew Research Center examines increased tech adoption by U.S. adults 65 and over, which, not surprisingly, has also spurred increased social media use by that age group.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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