Businesses looking to make money from their Facebook pages will soon have another way to do so, from an e-commerce payment company called Payvment. On November 3rd, it will introduce a Facebook app that can be integrated into a company’s page, so that a user can shop on the page and make a purchase using PayPal without having to click away.
Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at Social Media Week Europe, 7–9 Nov. in London. Virtual passes also available. Sign up today.