Infographic: Shoppable Media Is Transforming How Consumers Find and Then Buy Products
What marketers need to know about a rapidly growing trend
From click-to-buy buttons on Pinterest to “swipe up” directives on Snapchat, the shoppable media ecosystem is growing at a rapid pace, making it easier than ever for advertisers to place products in front of consumers on the platforms they look to for inspiration.
This story first appeared in the Sept. 25, 2017, issue of Adweek magazine.
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