Patent Problems Pending Over Web Apps?
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NEW YORK The runaway success of OfficeMax’s “Elf yourself” upload-your-face-on-an-animated-character campaign attracted lots of attention, but not just from the millions of consumers who sent elves to their family and friends. In late 2007, an obscure New York company called PixFusion filed a lawsuit against OfficeMax and its agency, Toy, for violating patents titled “method and apparatus for producing an electronic image” that covers the process of uploading and cropping a picture online.

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