PartnerMD Promotes Convenient Concierge Service With Direct Mail

A concierge healthcare practice reaches out with direct mail to prospective patients.

Mailer Name: PartnerMD
Date Mailed: September 2016

For 20 years, this alternative to the traditional medical practice has been growing slowly across the country. The concept of personalized medicine goes under various names, such as concierge medicine, retainer practice, and direct care.

And although operational details differ, the most common element is the payment of a membership fee by the patient to ensure more access to one’s doctor.

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