Verizon-owned Oath is betting even more on the smartphone screen with a new content partnership with Samsung.
Oath—the one-year-old umbrella brand for AOL and Yahoo’s content and data properties—announced it’s landed a partnership to feature content on Samsung phones. The deal, announced Tuesday night, will feature media and advertising content through Bixby Home on Samsung Galaxy S9 and S9+ devices. This could create something for Android similar to what Apple has with Apple News, which features news content from publishers like The New York Times and CNN.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in