New Report on Cannabis Usage Shows a Diversified Consumer Base and a Growing Interest in CBD

The drug is decreasing people’s need for other medication

As more states move towards legalizing cannabis, it only makes sense that more people tried the drug in 2018 compared to the previous year— in fact, first-time usage was up 140 percent—according to a new report from Eaze, a cannabis marketplace in California.

The report, which looked at cannabis consumption behavior of Gen Zers, millennials, Gen Xers and baby boomers, outlines major trends among these four different generations of consumers.

For example, Eaze’s purchase data found that people are using cannabidiol (CBD) more, as the data jumped from 2.6

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in