New Privacy Regulations Coming Your Way: California Consumer Privacy Act (CCPA)
Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Editor’s Note: While this piece is directed at publishers, CCPA also will be something marketers will have to be compliant with, just like GDPR.
Have you recovered from last spring’s GDPR adrenaline rush yet? Everybody in publishing was nervous about finding the right way to comply with new European privacy regulations. It did not seem like there was one clear path to compliance.
As much anxiety as GDPR regulations provoked, that may soon look like the good old days.