NBC Olympics, Twitter Extend Content Partnership

The pact covers the rescheduled 2020 Summer Games in Tokyo, 2022 Winter Games in Beijing

Covid-19 bumped the 2020 Summer Games to the summer of 2021 NBC Olympics

NBC Olympics and Twitter are extending the content partnership they originally entered in 2019 to cover the 2020 Summer Olympic Games in Tokyo—postponed from 2020 due to the pandemic and scheduled for the summer of 2021—as well as the 2022 Winter Olympics in Beijing.

@9Number9 david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.