NBA, Twitter Team Up to Engage Fans as Season Restarts in Orlando

Tweets will be displayed on video boards at the venue

The NBA season restarts in Orlando Thursday night National Basketball Association

While fans won’t be allowed into the ESPN Wide World of Sports Complex at Walt Disney World Resort in Orlando, Fla., for the resumption of the National Basketball Association season Thursday night, Twitter teamed up with the league on some ways to make them feel like part of the action.

@9Number9 David Cohen is editor of Adweek's Social Pro Daily.