Native Advertising Dominates Facebook Audience Network (Study)

Native ads are dominating Facebook Audience Network, with 83 percent of its ads using the format, and more than 50 percent of applications on the network doing so exclusively.

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Native ads are dominating Facebook Audience Network, with 83 percent of its ads using the format, and more than 50 percent of applications on the network doing so exclusively.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in