National Geographic Debuts Instagram AR Experience for April Earth Day Issue

People can see the projected climate conditions for 12 global cities in 2070

National Geographic eamed up with Facebook’s Spark AR platform on the initiative National Geographic

National Geographic is accompanying its April 2020 Earth Day issue with its first-ever augmented reality-enabled cover, which unlocks an AR experience on Instagram.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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