Mother’s Day Posts by Brands on Facebook, Instagram Dipped Slightly Last Year (Infographic)

The hospitality industry led the way

Unmetric examined the most engaging Mother’s Day-related social posts by brands over the past six years Epiximages/iStock

Mother’s Day posts by brands on Facebook and Instagram were down slightly in 2018 compared with the previous year, according to social marketing firm Unmetric. David Cohen is editor of Adweek's Social Pro Daily.