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MLB Network Is Pumping Up Its #WeKnowPostseason Social Campaign With Archived Footage

MLB Network said #WeKnowPostseason videos were up to 800,000 views this week

ReggieJackson1977WorldSeries — Reggie Jackson of the New York Yankees hits his third home run in game six of the 1977 World SeriesMLB Network #WeKnowPostseason

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MLB Network is running its #WeKnowPostseason social media campaign for the third consecutive year to promote the Major League Baseball playoffs, but this time, the league’s cable network is reaching back into its archives.

With 18 former MLB players who participated in the postseason on its on-air roster—including Hall of Famers Pedro Martinez and John Smoltz, as well as unexpected playoff heroes such as Kevin Millar, Sean Casey and Mike Lowell—MLB Network has plenty of personal experiences to turn to, and the archival footage to match.

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