This Agency Uses Next-Generation Ecommerce to Bring Brands Into the Digital Age

Fluid blends content, design and shopping

For nearly 20 years, Fluid has specialized in building slick websites and digital experiences for brands like The North Face, Puma and Aqua-Aston Hospitality. Once primarily known for equipping retailers’ websites with ecommerce, the 100-person shop has since evolved into a customer experience agency that works with brands to develop and design web, mobile and social platforms that engage consumers while also driving sales.

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This story first appeared in the Dec. 4, 2017, issue of Adweek magazine. Click here to subscribe.