Marketers Hoping for Change at the USPS Are in for a Nail-Biter

If the Senate confirms a Trump nominee, the USPS board will remain Republican

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Joe Biden takes office on Jan. 20, but Donald Trump just named a USPS leadership nominee. Kacy Burdette

President-elect Joe Biden has a lot of plans to improve the U.S. Postal Service, many of which could positively impact marketers. But if the Senate approves President Donald Trump’s nominee for a board that decides on much of what USPS does, the leadership at the postal service could remain dominated by his Republican appointees even after Biden takes office.

Heather Fletcher is a freelance reporter for Adweek. She covers performance and direct marketing.