Ad Tech

LinkedIn Is Going to Start Serving Native Ads to Outlook Users' Inboxes

Can an ad network work the second time around?

Mock-ups of what LinkedIn's ads look like on publishers' sitesLinkedIn
By Lauren Johnson

September 6, 2017

One year into Microsoft’s $26.2 billion acquisition of LinkedIn, the professional social networking site is starting to serve ads targeted at the inboxes of Microsoft Outlook users.

Lauren Johnson

Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.

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