The Ringer’s decision last month to leave Medium’s platform for Vox Media foreshadowed the prospect of other publications following The Ringer in search of greener pastures, ones that would support an ad revenue model that Medium decided to pivot away from in January.
Backchannel, the tech- and business-focused site that became part of Condé Nast’s Wired Media Group in June 2016, is the latest to make the move away from Medium. In a little over a week, the site will live on wired.com