Facebook Changes Some Like Buttons to Show News Feed Story Previews

Facebook is testing a change of the interface of Like buttons that allow comments, such that users are shown a preview of the story that will be published, complete with image and caption. Previously, users only saw a text input field for adding their comment. This tested interface let users comment with confidence, knowing they won’t be repeating what’s already included in the caption or image.

If Facebook rolls out Like story previews, it could result in users publishing more compelling stories that would send additional referral traffic to sites that implement Like buttons with commenting functionality.

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