Levi’s Uses New Facebook Plugins to Reach Potential Jeans Purchasers

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Levi’s, maker of iconic American jeans and clothes, was one of the first web sites to debut Facebook’s new social plugins last week and already the company has garnered more than 4,000 likes on its web site and increased its Facebook fanbase by several thousand. Exactly how these plugins will affect online shopping and social media marketing is yet to be seen, but here’s a closer look at what Levi’s is doing with them.

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