3 Tips for Creating Original Social Content Your Audience Loves

Opinion: The nature of social media puts a lot of pressure on businesses to constantly create content

More, more, more is the mantra marekuliasz/iStock

Originality and creativity are important words when it comes to creating and sharing content on social media. Why is it, then, that so many companies continually share lifeless content? If you’re one of these brands, then it’s time to make a change.

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