Kik Is Developing a Cryptocurrency to Democratize the Digital World and Boost Engagement

It gives marketers an alternative to Google and Facebook

Kik, the Canada-based messaging app, is creating its own cryptocurrency called Kin. Kik

With hopes of boosting user and brand engagement while also decentralizing the digital duopoly of Google and Facebook, Kik, the messaging app, is creating its own cryptocurrency.

@martyswant martin.swant@adweek.com Marty Swant is a former technology staff writer for Adweek.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}