John Morefield, the 5-Cent Architect, Reappears!

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Remember around this time last year when we (and the rest of the world) were talking about John Morefield, the unemployed Seattle architect who had decided to put up a booth at his local farmers market and offer advice for five cents? We caught up with him again a month later, as his star had continued to rise, but then, like so many before him, he seemed to slip back into internet obscurity.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in