Jane Pratt Shares Her Thoughts on the Future of xoJane at Time Inc.

And why her staff will always be the office 'oddballs'

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In recent months, Time Inc. has been scooping up digital brands in an effort to reach a millennial audience, including Zooey Deschanel's Hello Giggles and sports blog network FanSided. Last week, the publisher officially acquired xoJane, the women's lifestyle site launched by Say Media and legendary magazine editor Jane Pratt in 2011.

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