It's All About Growth for Facebook
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Earlier this week Sheryl Sandberg, Chief Operating Officer of Facebook, had an opportunity to address an audience at the American Magazine Conference. At the event Sandberg highlighted many of the challenges for Facebook that have been covered numerous times on this site. First and foremost, “Users are not on Facebook looking to buy something” while on Facebook. Sandberg also suggested what is widely known and that is “We need to find a new model and new metrics.”