Is Google Buying GroupOn for $2.5 Billon?

The blog world is abuzz with the news that Google has almost certainly purchased GroupOn for $2.5 Billion, which is a ludicrously high amount. We look at the news and sources below.

According to VatorNews, a “reliable” insider has confirmed the report, and this is the culmination of weeks of guesswork about whether this was real or not. It’s really an incredible sum of money, especially considering that GroupOn’s strength is in the nature of its idea (group buying) as much as it is about its own brand.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in