Involver Releases Social Markup Language for Efficient Facebook App Creation

Social marketing platform provider Involver today released its Social Markup Language which allows anyone with basic HTML, CSS, or javascript coding skills to design Facebook applications. The scalable server-side language abstracts away Facebook social actions using simple tags, allowing developers to creates apps more efficiently. SML can be licensed as part of Involver’s Audience Management Platform, and will allow those experienced with more common languages to stand in for Facebook Markup Language of iframe experts.