Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Truly powerful content marketing consists of more than just blog posts. In order to make your content stand out and engage users, you need to create content in a variety of formats. Video is a major part of the equation. More than 80 percent of Internet users watch digital video — it has become part an established part of our everyday lives.