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Instagram users who might want to do more than "like" a photo will now be able to save those posts for later.
The Facebook-owned app has a new bookmark feature that allows users to save posts in an additional private tab within their profile. Starting today, users can press a bookmark button in the lower right-hand corner of a post.
"For Instagrammers stumbling upon a business they want to remember, a new product they like, or a memorable ad, they can now keep track of favorite posts right from their profile," according to an Instagram