Instagram Stories Now Has 250 Million Daily Active Users, Heating Up Its Rivalry With Snapchat

It's also enabling replaying live video


When it comes to total daily users, Instagram Stories, the section of the app for daily, disappearing posts, is beginning to pull farther ahead of Snapchat.

According to Instagram, at least 250 million users use the app’s vertical format every day, up from 200 million just two months ago. The latest count places the Facebook-owned app’s feature at nearly 100 million more per day than Snapchat, which reported 166 million daily users for as of its first-quarter earnings results.

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