Instagram Now Has 700 Million Monthly Users

The user base has nearly doubled in 2 years

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In the past six months, Instagram has added another 100 million users.

Today, the photo- and video-sharing app announced it now has 700 million users, doubling its size in just two years. The rapid growth further contrasts the platform with Snapchat, which now has just 158 million daily users. In fact, earlier this month, Instagram said its Snapchat clone—Instagram Stories—now has 200 million daily users. However, as some have pointed out, the Stories audience isn’t actually as active as Instagram makes it sound because Instagram also counts users as active even if they only view Stories and aren’t posting.

“We’ve

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