Instagram Live Gets the Donation Sticker

The livestreaming feature has seen a 70% spike in usage over the past month

Users can also go Live with other people or bring in different people to host a telethon-style fundraiser Instagram

Instagram made a move to help nonprofits benefit from the 70% jump in people using Instagram Live over this past month by extending its Donation sticker to the livestreaming feature. David Cohen is editor of Adweek's Social Pro Daily.