Advertising Week

Instagram Hits 800 Million Monthly Users, Adding 100 Million in Just 5 Months

Facebook’s Carolyn Everson talks about video’s explosive growth

Instagram has 500 million daily active users.Getty Images
By Lauren Johnson

September 25, 2017

After announcing this morning that Instagram has 2 million advertisers, the Facebook-owned app also says that it has 800 million monthly users, up from 700 million in April.

Lauren Johnson

Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.

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