The holiday season is approaching, bringing with it the prime season for brands running contests on Facebook. On that note, Facebook application creator ShortStack shared 18 tips for building social media contests, in infographic form.
Far more detail is available in the infographic, which is also embedded below, but ShortStack’s 18 tips are:
- Set goals.
- Choose a campaign builder with three essential features (flexibility, embeddable capabilities, mobile readiness).
- Make sure the campaign builder is budget-friendly.
- Familiarize yourself with Facebook’s policies and guidelines.