'I See Change' Project Uses Instagram to Track Climate Change

What started with environmental reporter Julia Kumari Drapkin tracking changes in western Colorado is rolling out nationwide.

Social media has provided a wealth of data on human behavior that can be studied and quantified. From studies of emotion and other behavioral studies, we can gain a lot of insight from social media activity. However, it’s more rare that we use social media for studying the world around us. A project called I See Change hopes to study climate change through Instagram.