I Dare You: Create a Brand Challenge!
When I popped into my local independent bookstore this week, I saw a slip of paper promoting The 2015 Reading Challenge. Intrigued, I read through a list of eclectic reading prompts, wondering if they’d be of any interest to me because I already am a highly self-motivated bookworm, and always have been. The only prompt I need is to not read 24/7! But I kept an open mind and read through prompts like the following:
- Read a book from your childhood
- Read a book in a genre you don’t typically read
- Read a book you’ve been meaning to read
- Read a book published this year
- Read a book you should have read in high school
I changed my mind after reading the list and realized that challenging something we do quite naturally and easily is indeed the perfect challenge.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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