Influencers & Creators

This Social Media Strategist Says Training as a Doctor Made Him a Better Marketer

Online networker Moshe Isaacian of Laundry Service hasn't looked back

Moshe Isaacian
Moshe Isaacian attributes his career trajectory and success to methodical medical training.Baha Danesh
By Paul Hiebert

February 24, 2020

Moshe Isaacian moved from Israel to Los Angeles with his parents when he was 9 years old. Growing up, he was a huge fan of the TV series House. Coming from an immigrant family, he was expected to enter one of three professions: law, business or medicine.

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This story first appeared in the Feb. 24, 2020, issue of Adweek magazine. Click here to subscribe.

Paul Hiebert

Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.

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