How to use Twitter for Press Releases

Twitter is changing the PR world, offering a new, direct line of communication between businesses and consumers. And while the low-cost, low-risk aspect of Twitter as a PR and marketing vehicle is appealing, you’ve got to know how to use Twitter for press releases if you want to stay ahead of the curve. We’ve got some dos (and some do nots) for you to help you get exposure for your press releases on the microblogging service.