Personnel/HR/Career Management

How to Train and Retain Your Millennial Workforce in 2017

Headshot of Mike Jacoutot
By Mike Jacoutot

As we wrap up budget season and plan for 2017, one question should be on the minds of sales leaders:

Is your company prepared to effectively train and retain your Millennial sales force?

As of 2015, the Millennials are the largest segment of the workforce. They learn differently, work differently and think differently than previous generations. And as Generation Z begins to enter the workforce, many sales organizations will have four generations working side by side:

  • Baby-Boomers (1945-64)
  • Gen X (1965-80)
  • Millennials (1981-95)
  • Gen Z (1996-2010)

So, is your company well positioned to handle the needs of your Millennial sales representatives?

Consider how your company stacks up against the following statement:

To inspire the millennial learners of today, sales training must be accessible anytime, anywhere and in ways that are structured, yet flexible, personalized, interactive, stimulating and social.

To

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Headshot of Mike Jacoutot

Mike Jacoutot

With 194 percent year over year growth and a 90 Net Promoter Score, Butler Street has established itself as one of the leading consulting, training and research firms to the middle market. Before founding Butler Street, Mike Jacoutot spent the previous nine years as CEO of a national health care staffing company and most recently, a revenue cycle company. Jacoutot brings a strong combination of Lean Six Sigma process skills together with 34 years of sales and marketing experience. 

Jacoutot is also the author of 'Become the Only Choice.' Now in its third printing, the book emphasizes a combination of consultative selling and process management techniques to enable salespeople to sell the way clients buy.

A four-time All-American collegiate wrestler, Jacoutot led The College of New Jersey wrestling team to two national championships. He culminated his senior year by winning the NCAA Division III Championship after three consecutive second place finishes. In March 2015, Jacoutot was inducted into the National Wrestling Coaches Hall of Fame. In October 2013, he was also inducted into The College of New Jersey Athletic Hall of Fame along with his 1981 NCAA Division III Championship Team. He holds a B.A. in Management.

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