How to Build Teams While Breaking Organizational Silos
People often talk about the need to “break down organizational silos” or “enable more cross-functional collaboration” within a company. Sounds great! But it’s easier said than done.
Consultants have spilled a lot of ink debating where analytics, customer data, e-commerce, or user experience functions should ideally live within organizations. I don’t participate in those philosophical debates, nor do I have a strong point of view on what should live where. (In fact, I think it’s naive and irresponsible to imagine that all Chief Marketing, Chief Product, Chief Technology, or Chief Experience Officers have similar skills or budgets.)
Instead, I’ve
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