How Major League Baseball Is Helping Its Players Up Their Social Media Games

MLB works with Greenfly to provide unique content that can be shared via individual accounts

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Major League Baseball has been working this season to help its players improve their social media outreach to fans, as part of an initiative it quietly put in the works this year to provide them with unique media they can use across their personal accounts on various platforms.

The content ranges from video highlights and photos to graphics, cartoon imagery, logos and GIF files, and the league is collaborating with its clubs, as well as individual players and their representatives and agencies.

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