How Pages Can Use the Relaunched Facebook Question Product
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The following is an excerpt from the Facebook Marketing Bible, the comprehensive guide to marketing your company, app, brand, or website using Facebook. The full version of this article, available through a Facebook Marketing Bible subscription, includes a walk-through for enabling Questions for your Page, a discussion of how you can track the performance of your Questions posts, how to choose between free-response and poll Questions, and explanations and sample Questions for all three core Question types: Pure fan engagement, market and competitive analysis Question, and product/Service feedback.