It’s been a tough year for automotive brands. Although sales are on the rise, they are nowhere near where they should be due to the ongoing semiconductor chip shortage. As automakers struggle to meet consumer demand for inventory, the global auto industry could see a loss of over $100 billion this year.
With production at a standstill, there are fewer cars on the lot to sell. Constrained inventory means that automotive companies need to make up revenue in other ways.
Often
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