How Apartment Therapy and Sister Site Kitchn Conquered the Early Days of Blogging to Come Out on Top

The advent of social media certainly helped

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Maxwell Ryan, a former design-focused teacher, started Apartment Therapy in 2001 as a New York-based consulting service, hoping to share advice on how to redecorate homes.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...