How a UK-Based Media, Tech and Entertainment Company Will Try to Break Into SXSW Next Month

Culture Trip's festival presence will mark its first big U.S. marketing effort

There’s not really one word to describe what kind of company Culture Trip is. The organization offers travel tips online, an original video series highlighting food throughout the world (called Hungerlust) and a magazine. It also plans to launch a travel-booking platform and will soon release a movie.