Here’s What You Need to Know About Marketing Automation

It's all about the customer experience

It boils down to delivering the right message, at the right time, on the right channel. Photo Illustration: Yuliya Kim; Sources: Getty Images

Netflix’s Bill Nye Saves the World was keenly anticipated by nostalgic fans in their 30s who love science, and based on the ratings after two seasons, the show does not disappoint. In fact, Bill and his correspondents hash out some pretty relevant scientific issues on the show, particularly as it pertains to tech.

@MollStLouis Molly St. Louis is a freelance writer for Adweek.