Here’s What Needs to Change to Get More Women Into Ad Tech

Adweek NexTech panelists say misconceptions keep women out

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Like many other digital industries, ad tech is plagued by sclerotic hiring and retention practices that perpetuate a male-dominated culture at the expense of true organizational versatility.

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